color wow
Color Wow Color Control Purple Toning + Styling Foam
Color Wow toning foam instantly removes brass from blonde & gray hair. No mess, leaves hair shiny & bouncy. Use on wet/dry hair.
Instantly rids blonde & gray hair of brassy tones; no mess; no crunch, no stiffness, no stickiness
WHY IT'S WOW
•Lavender-tinted foam neutralizes yellow and brassy tones instantly
•No-mess alternative to purple shampoo (use on wet or dry hair)
•Never sticky, stiff or crunchy for shiny, bouncy, supple results
•Also available for brunette hair
HOW TO USE
1. Use after shampooing and conditioning.
2. Do not apply to soaking-wet hair. The brassier your color, the drier your hair should be when applied.
3. Shake can well, then invert to dispense foam into palm.
4. Apply directly to brassy areas or all over hair.
5. Leave in and style as usual.